Presentation: new business models in e-commerce, 2012
By     |    Sep 17, 2012
Posted in: Uncategorized     |    408 Comments

Presentation: new business models in e-commerce, 2012

It is high time to summarize the boom in e-commerce models that have appeared on the market during last years. We are very excited to monitor the e-commerce space and we look forward to new developments. Any ideas what may be the so called “next big thing”? E commerce new business models  Tweet

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Spirits Club Flaviar Makes Its EU Debut and Gives Birth to Crowdtasting
By     |    Aug 29, 2012
Posted in: Uncategorized     |    219 Comments

Spirits Club Flaviar Makes Its EU Debut and Gives Birth to Crowdtasting

London, August 24, 2012 – Flaviar (www.flaviar.com), a British-Slovenian subscription commerce startup, launched its service EU-wide after a few months in private beta and a soft launch in May. Flaviar aims to aid social exploration of world’s best spirits and calls this new movement crowdtasting. The service is a members club that delivers monthly tasting packs of 5 samples with 3 shots each, in various themes at a fraction of [...]

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Beginner’s guide to inexpensive marketing strategy for your subscription shop
By     |    Aug 22, 2012
Posted in: discovery subscription, marketing, subscription shops, subscription tips     |    782 Comments

Beginner’s guide to inexpensive marketing strategy for your subscription shop

No money, no honey…really? Assuming that you have a website and recurring billing capability (check out our previous post for information on how it can be done) , or at least a landing page it is time to market your subscription-based shop. Most of entrepreneurs have very limited funding at the beginning of their operations, therefore the inexpensive marketing plan may be actually the only plan available. In fact, if [...]

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You want to set up a subscription store? So now what?
By     |    Aug 10, 2012
Posted in: Uncategorized     |    407 Comments

You want to set up a subscription store? So now what?

With the growing subscription market and multiple success stories around us you also thought about venturing into subcommerce. You have a compelling idea, maybe coupe of friends and colleagues willing to subscribe and you decide to give it a try. The question is how do you go about technical nitty-gritty details? There are various solutions available on the market depending on your time, money and skills. As with most solutions [...]

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Birchbox the perfect subscription business
By     |    Aug 7, 2012
Posted in: Uncategorized     |    403 Comments

Birchbox the perfect subscription business

Many of us wonder what is it that makes some start-ups thrive while other are just doing fine? The truth is, it is never one single factor and always a combination of hundreds of small smart moves. Hayley Barna and Katia Beauchamp are two Harvard Business School grads that have mastered those steps by creating Birchbox-subscription-based cosmetic samples discovery service. We have tried to analyze their steps in a presentation [...]

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Special post for female readers: 5 subscription ideas for your boyfriend
By     |    Aug 3, 2012
Posted in: Uncategorized     |    410 Comments

Special post for female readers: 5 subscription ideas for your boyfriend

It is Friday today, so lets have some fun and check out what kind of subscriptions are available for males depending on the archetype. 1) If he is an eco-friendly nature lover: Healthy Surprise Give him a box of monthly delicious healthy surprises. The additional benefit is that he will always have something to eat and will not be hanging around asking you for a sandwich. 2) If he has more [...]

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It is high time for a little summary of the subscription commerce!
By     |    Jul 30, 2012
Posted in: discovery subscription, subscription ideas, subscription tips     |    409 Comments

It is high time for a little summary of the subscription commerce!

It has been a while since we have seen a summary of the subscription market. Therefore, we have decided to create this infographic. If you have any comments or ideas for improvement- we would love to hear them! Tweet

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Why in the SaaS world „bookings” are for suckers according to Bessemer Venture Partners?
By     |    Jul 25, 2012
Posted in: MRR, subscription metrics     |    410 Comments

Why in the SaaS world „bookings” are for suckers according to Bessemer Venture Partners?

There is a great report from Bessemer Venture Partners regarding top 10 laws of Cloud Computing and SaaS . And if there is one thing that you need to remember from that report, that is “bookings are for suckers” in the SaaS world. Why? Let us have a look on the graph underneath. At first glance, we can see that bookings are growing but expenses are growing as well and [...]

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Peeling the onion called recurring billing (Part II)
By     |    Jul 21, 2012
Posted in: recurring billing, subscription tips     |    1,584 Comments

Peeling the onion called recurring billing (Part II)

Once you have shortlisted the candidates for being your recurring billing provider you can start to unravel the spider’s web, called the pricing list. If you are a start-up the first thing that you may want to look into is the minimum monthly fee. For example, Adyen, Recurly, Braintree and Chargify all have the minimum monthly fees, which means you have to cover the cost even though you may not [...]

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3 practical tips on doing a discovery subscription service
By     |    Jul 16, 2012
Posted in: discovery subscription, subscription ideas, subscription tips     |    3 Comments

3 practical tips on doing a discovery subscription service

1)      Ensure product uniqueness + exclusiveness In order to make your customers happy you have to deliver products that are unique, special or exclusive. One of the famous cosmetics discovery services, Glossybox, learned it the hard way (for the reference you can go to their UK Facebook fanpage and check out this box review: http://on.fb.me/M3pAvI).  What happened is that in the eye’s of customers Glossybox has not delivered “luxurious and [...]

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